Course Description

Bachelor of Business Administration (BBA)

Course Overview

The Bachelor of Business Administration (BBA) is a foundational degree that prepares students for leadership roles in the world of business and management. This program is ideal for individuals who aspire to understand business operations, financial strategies, marketing tactics, and management principles. A BBA provides a broad understanding of key business functions, empowering students to adapt to the ever-changing business landscape.

Career Opportunities

A BBA degree opens doors to various industries and roles:

  • Business Analyst: Analyze data to help businesses make strategic decisions.
  • Marketing Executive: Develop marketing strategies to enhance brand presence.
  • Human Resources Manager: Oversee recruitment, training, and employee relations.
  • Finance Manager: Manage a company's financial health, investments, and strategies.

Entrepreneur: Launch and manage your own business.

Course Curriculum

Why Choose a BBA Degree?

 

  • Practical Learning for the Real World: BBA equips students with skills they can directly apply in real-life business scenarios, such as decision-making, problem-solving, and leadership.
  • Diverse Career Paths: Graduates can pursue roles in finance, marketing, human resources, operations, or even start their own ventures.
  • Stepping Stone to an MBA: BBA is an excellent foundation for advanced management studies like an MBA or specialized postgraduate programs.
  • Internship and Networking Opportunities: Many programs offer internships, enhancing real-world experience and professional networking.

Course Curriculum
The BBA program is structured to cover core business topics and elective specializations.

First Year:

  • Principles of Management
  • Financial Accounting
  • Business Economics
  • Business Communication
  • Business Mathematics and Statistics
  • Introduction to Computers and Information Systems

Second Year:

  • Organizational Behavior
  • Marketing Management
  • Financial Management
  • Business Law
  • Operations Management
  • Management Information Systems

Third Year:

  • Strategic Management
  • Human Resource Management
  • Entrepreneurship and Small Business Management
  • International Business
  • Project Management
  • Major Project / Internship